Discovery is considering launching its own direct-to-consumer streaming service, according to statements made by the company’s CEO, David Zaslav, at an industry event yesterday. The bundle, which would charge customers between $5 to $8 dollars per month, would encompass all of Discovery’s networks — including the Food Network, HGTV, TLC, and more.
It’s an idea that’s still in the earliest of stages, according to a report in Adweek. Whether the service will be based solely in the US, or would expand elsewhere still hasn’t been announced — and Zaslav didn’t hint at when the launch would happen. However, he did say that he was “encouraged” by other newcomers to the world of streaming, like AT&T’s WatchTV service. Today, WatchTV holds 30 different networks, and Discovery is one of them.
Discovery may be a hard sell as a standalone service, especially when consumers have Netflix, Hulu, and Amazon already at their disposal. But for those who love home-makeover and cooking shows, this bundle might be worth the buy should it ever materialize.